The following discloses the information gathering and dissemination practices of By visiting this portion of our site, you can expect to be notified of:

  1. What personally identifiable information is collected
  2. How the information is used
  3. With whom the information will be shared
  4. This site's opt-out policy
  5. This site's policy on correcting and updating personally identifiable information
  6. This site's policy on deleting or deactivating your name from our database

This policy may change from time to time so please check back regularly for updated information.

How Collects and Uses Your Information
Many of the ways in which you interact with this site allow us to learn more about you. We use your ISP address to help diagnose problems with our server, and to administer our Web site, and to gather broad demographic information. Our site also uses cookies to make sure you don't see the same banner ad repeatedly. 'Cookie' refers to software implemented on a visitor's machine that enables the server and the visitor to "remember" previous transactions or registration information. We use cookies to deliver content specific to your interests, to save your Password ID so you don't have to re-enter it each time you visit our site, and for other purposes. We also track the number of people who view each page to learn which features are the most popular. But in these, and almost all other instances, we do not obtain personally identifiable information about you.

In those instances where we do collect personally identifiable information, you have the option of choosing to reveal it to us. Examples of when you voluntarily submit this kind of information include when you answer our polls, enter contests, fill out the registration page, send us feedback, or participate in our chat rooms or message boards.

The more accurate information you volunteer, the better we are able to serve you in ways that will benefit you. Our site's registration form requires users to give us information whereby we may contact you or follow up (like your name, zip code and email address). You may choose to provide us with additional information (like birthdates, or children in household). We use customer contact information from the registration form to send the user information about our company and promotional material from some of our partners. Your contact information is only used with your permission to provide you with information about us and shared with our affiliate partners who may want to contact our visitors. We require that any third parties with whom we share your information maintain this data in a confidential manner. You may opt-out of receiving future mailings; see the choice/opt-out section below.

Demographic and profiling information may be used for marketing and targeting purposes. Tracking how users arrive at our site, and how they interact with our site helps us to develop new features and content. We use this data to customize the visitor's experience at our site, showing them content that we think they might be interested in, and displaying the content according to their preferences. This information is shared with advertisers only on a generalized basis, that is, never containing any personally identifiable information.

Our online surveys and contests ask users for contact information (like their email address). We use this contact data from our surveys to send the user information about our company and promotional material from some of our partners. The user's contact information is only used to contact the user when necessary. However, on particular pages where we ask for your personally identifiable information, we may explicitly tell you that the data we are collecting on that page will be shared with third parties, in which case those disclosures shall override anything to the contrary in this policy. For example, before you submit answers to questions we ask in an advertiser-sponsored promotion, we will tell you that your answers will be shared with that advertiser. Users may opt-out of receiving future mailings; see the choice/opt-out section below.

We employ an outside company to display advertising on our site. These ads may contain cookies. While we use cookies in other parts of our Web site, cookies received with banner ads may collect anonymous preference and interest visitor information. This information is used to create anonymous interest profiles. This information does not include and is never merged with personally identifiable information (such as name, address or email address) or any information that is considered sensitive or controversial or that would compromise your privacy. These profiles are used to tailor site content, promotions and advertising and to perform market research. Consumers can opt-out from these profiles at any time.

In the event of a complaint, we may also receive personally identifiable information about you from other users or third parties who may communicate information to us about you in relation to that complaint.

Children's Guidelines
The privacy of children is of primary concern to us.

  1. WE DO NOT collect online contact information without prior parental consent or parental notification, which will include an opportunity for the parent to prevent use of the information and participation in the activity. Without prior parental consent, online information will only be used to respond directly to the child's request and will not be used for other purposes.
  2. WE DO NOT collect personally identifiable offline contact information without prior parental consent.
  3. WE DO NOT distribute to third parties any personally identifiable information without prior parental consent
  4. WE DO NOT give the ability to publicly post or otherwise distribute personally identifiable contact information without prior parental consent
  5. WE DO NOT require a child to provide us with more information than is reasonably necessary to participate in an activity as a condition of participation.

Cookies are small pieces of information stored on your hard drive, not on our site. We use cookies or, in a limited number of cases, ISP addresses for a number of reasons. First, cookies allow you to store your password without having to constantly re-enter it. Second, cookies can also help us to tailor a Web site or a marketing message to better match your needs and interests. Third, cookies allow us to better understand how users use our site, which in turn helps us focus our resources on features that are most popular with our users. You are always free to decline our cookies if your browser permits, but some parts of our site may not work properly if you do.

Note: places advertising on our sites that originates from outside advertisers and/or advertising agencies. In some cases, if you click on or view these ads, a cookie may be assigned by the advertiser. does not control these cookies.

Public Forums
This site may have chat rooms or message boards available to its users. Please remember that any information that is disclosed in these areas becomes public information and you should exercise caution when deciding to disclose your personal information.

Security makes every effort to ensure the security of your personal information, and the secure transmission of your information from your PC to our servers. There are security measures in place to protect the loss, misuse and alteration of the information under our control. This site uses SSL (Secure Server Software) and Thawte Digital Certificate, which encrypts all the personally identifiable information passing back and forth between your PC and our server.

Unfortunately, no data transmission over the Internet can be guaranteed 100% secure. We recommend that you never reveal your Password ID to anyone. You will never receive a request from for your Password information in an unsolicited phone call or e-mail. The privacy policy described here applies only to, and not to other companies' or organizations' Web sites to which we link, or which link to us. Also, while we hope to provide a safe and secure online experience, be very careful about sharing your personal information with other people you might meet as a result of your visit to

Our site requires you to opt-in to receiving any information from us or our partners. We also provide you with the opportunity to opt-out of receiving any future communications from us and our partners at any time. If you want to remove your information from our database and not receive future communications or registration-required service(s), please click here.

Changing Your Information
Our site also gives users the option to change and modify information previously provided. Click here to change or modify information previously provided.

Contacting the Web Site
Questions regarding this statement, the practices of this site, or your dealings with this Web site should be directed to: or mailed to: ReadPlay, 251 Milwaukee Ave Ste 200 Buaffloe Grove, IL 60089


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